New features express update from DatingFactory.com

The DatingFactory.com team is continuing it’s ongoing program of investment in the development of our technology. This week DatingFactory.com has launched two new features that will add great value to your dating sites on our platform.

On your web-sites

In your administration interface

Dating Factory at Eurowebtainment in Vienna 4th – 6th November

Dating Industry Awards

Our offices:

Offices

Switzerland
Caerus AG
Lauriedstrasse 1
CH-6300 Zug
Tel.: +41 56 634 2202

France
3 Clos Buisson
Meylan, Grenoble, France
38240
Tel.: +33 950235336

Germany
EXPO PARK VEREIN e.V.
Expo-Plaza 3
30539 Hannover
Tel.: + 49 160 555 3712

United Kingdom
25 Ives St., Knightsbridge, London SW3 2ND
Tel.: +44 7775 852973

Italy
Via Coriano 58, Int 78J
47900 Rimini (Rn)
Tel.: +44 7551331621

On your web-sites:

Online direct debit payment option. In the UK, Germany, Austria, Netherlands and Spain members can now pay directly by bank transfer online. No credit cards needed. This is a safe and easy way to pay – meaning more members converting into more sales for you!

In your administration interface:

Unique Master account set up. You are in charge of your dating business now. Use other webmasters to grow your business for you, be in control of your and their commissions.

Anyone can apply for Master account set up. The approval process is already in place, contact us for more information.

Dating Factory at Eurowebtainment in Vienna 4th – 6th November

Or to put in another way – “our stand is where???”

Dating Factory at Eurowebtainment in Vienna 4th - 6th November

Datingfactory.com,in the shape of George Carter and Mark Harrison travelled to Vienna last week to exhibit at the Europewebtainment event in Vienna, a key show for webmasters and webmarketers in the German speaking world. Sadly when we arrived only half of our equipment for the show
was there and the stand itself was missing.

24 hours later the hapless TNT had traced the stand to Bucharest and had it on the way back. The first day of the show we attracted traffic mainly through pre arranged meetings and George physically dragging people to the pitch where our stand should have been, this was a surprisingly successful tactic and even under these circumstances we made some good progress.

Day 3 of the show our stand had finally arrived from its Romanian odyssey which made attracting people to the stand substantially easier. We talked our voices away in an endless stream of demos and by the end of the show the first webmasters had registered their first sites. We’ll be contacting them in the course of the week to follow up and get their marketing campaigns up and running.

Thanks to everyone who took the time to come and talk to us about Datingfactory.com

Mark Harrison – VP Sales

Dating Industry Awards

Our team is working hard to provide you with the best dating solution on the market. DatingFactory.com as a company is proactively involved in the dating industry events and regulations and wants to change it for the better. We are proud to be nominated for the dating industry awards this year.

iDate 2010
Your opinion is very valuable to us, and if you feel that that one of your sites on our platform and/or our software deserve an award please go to THE 2010 IDATE AWARDS and put your web-sites with us for the dating site nominations and DatingFactory.com for the software provider nominations.

Your vote counts!

Thank you and best wishes,

Dating Factory Team

October News

Time really flies for Dating Factory team! A month after official launch at iDate London has gone by extremely quickly, and we are still busy processing leads after the exhibition and working with new partners joining our white label dating network every day.
See you in Miami. Because of our huge success in London Dating Factory is sponsoring iDate event again, this time in Miami in February. You are welcome to see us at the stand, we will be very excited to meet our partners in person!

Our partners’ achievements:

We are proud to announce that our white label partner www.datingdisabled.net is marching around the world joining people with disabilities together. Our disabled niche got special attention from Australian government – well done Thomas!

Going Italian? Dating Factory successfully launched a number of dating and other niche sites for Italy and there are more surprises to come for this market – we will follow up with more Italian news next month!

Switzerland is another country where our database has grown significantly this month, and we are not stopping here. With German, French, Italian and Spanish available already and other languages being added in the nearest future we are going to conquer the world soon!

New developments:

We are developing new features for your dating sites every day so your members can try new tools and get a real chance of finding love and friendship online, which of course means higher conversion rates from registrations to membership upgrades for all our partners.

This month we added easy picture and video recording with webcam. Members of Dating Factory network can take their pictures and record videos straight from their webcam in one click. This means better quality profiles for your dating websites and as a result more revenue!

We have also launched new payment solution – online direct debit payments for main European countries: UK, Germany, Austria, Netherlands and Spain. It will give all our partners high volumes of additional payments from members who do not like using credit cards or are not comfortable with giving away their card details online and also reduce risk of chargebacks and fraud.

New languages. All our niches are available in French now so you can start promoting to France or French Canada! These two lucrative markets are untapped by other white label dating providers so be one of the first and enjoy all the benefits!

Marketing tips:

Content matters. Make the most of the website customization and create unique content for your website. It will not only draw your customers’ attention and keep them coming back again and again, it will also be your first step to getting good search engines’ ranking and more natural traffic that you don’t need to be paying for. Make sure you use h1, h2 and h3 tags for your slogan and web-site texts, make sure your title and other meta-tags are unique in all the languages that you have on your site, and of course add your own content pages using the Add HTML page feature in Other pages & files section of site editing.

Talk to your account manager how to improve your Google score for the websites on Dating Factory platform. We are working on the series of the tutorials that will help you with your first steps of web-sites creation, customisation and SEO. Look out for the first couple of tutorials at the beginning of November!

We hope you enjoyed reading our October newsletter and we will keep you updated about new developments and our plans in our next newsletter releases!

Dating Factory at Euroweb Entertainment in Vienna 4th — 7th November

Dating Factory are showcasing at Euroweb Entertainment in Vienna next week.

Euroweb is the show for webmasters in Europe and we are hoping to add to the growing number of Webmasters signing up to the system on a daily basis. Euroweb has a very German speaking focus and is the official launch into this most lucrative of markets. There are 120 million German speakers in Europe so it’s a market of great importance to us.

If you have time please come and see us there. Vienna is also a great City to visit.

Dating Factory Launches Multi-Lingual and Multi-Niche White Label Dating Platform at iDate

Dating Factory officially launched at this year’s London iDate conference. Dating Factory comes to the market with English, German, French, Spanish and Italian websites, tested and operational, including payment processing in various currencies to deal with all countries using these languages.

25092009017_Dating Factory has launched with numerous niches pre enabled and is already seeing success in the Disabled, BBW/BHM, Late Summer Love for seniors as well as Adult and Casual dating. New niches are being added every day.

At iDate we met many new faces and reconnected with many familiar ones. The feedback we had was great and people loved the features we’ve built into the platform, the ease of creating their own free dating sites and the extensive reporting. We are really looking forward to helping many experienced web marketers access new markets and increase their revenue from existing ones.

This was a great confirmation that we have built a very special platform that will take the online dating industry to another level.

We’d like to take this opportunity to thank Marc Lesnick of iDate and Mark Brooks of Courtland Brooks for organising, what for us was a very successful show that couldn’t have worked out better for us.

Caerus AG announces the appointment of Tanya Fathers as CEO of Datingfactory

Caerus Ag announced today the appointment of Tanya Fathers as the CEO of DatingFactory, Caerus’s white label dating division. Tanya Fathers has been in the white label dating industry for many years and brings a great deal of experience and insight to DatingFactory.
Tanya FathersBorn and brought up in Donetsk in Eastern Ukraine, Tanya earned a Honours degree in Economics and Management, before working successfully in the Donetsk governmental offices, supporting local companies in their drive to attract foreign investment. After helping establish and support the first internet shop in the Ukraine, Tanya set up an outsourcing operation for software design that evolved into the Ukrainian division of WDP. In 2002 Tanya relocated to the UK to take up the position of Financial director for WDP. In this position she re-organised and improved all aspects of financial control within the company and in 2007 was promoted to the position of CEO and Managing Director of the Datech group.

Tanya Fathers, was selected to appear in the new edition of Who’s Who of Britain’s Business Elite. Who’s Who is the most prestigious directory of living, noteworthy and influential individuals from all walks of life worldwide. Tanya was been selected for inclusion in last year’s edition on the basis of her outstanding business achievements.

Tanya will also join the board of Caerus AG.

About DatingFactory

DatingFactory provides white label dating sites focused primarily on niche segmentation and international capability. We partner with webmasters, affiliates and internet marketing companies to provide high quality engaging websites under our partner’s brands. The technology allows partners to automatically generate sites based on fully customisable templates; these sites share a common member’s database, so they are commercially viable from day one. For more information visit our website at DatingFactory.com

About Caerus AG

Caerus is a Swiss company focused on software development and implementation of projects utilised in internet marketing. The company builds both modern highly usable web-sites and complex enterprise systems using the newest technology. For more information please visit Caerus AG

See Dating Factory at iDate London

Dating Factory will be unveiled at iDate London from 23rd to 25th September. We will be an exhibitor and our VP Sales Mark Harrison will be giving a product presentation to the assembled audience. We are very excited about this full public launch after three months of highly successful commercial trials over the summer months.

We now have English, German, French, Italian and Spanish available on the site and the full suite of payment and collection possibilities have been implemented.

We are adding well over 1,000 new members a day, which is a great performance from our trial partners. We already have 12 experienced partners working with and loving the system and we are adding more on a daily basis.

This system is exactly what the online dating business needed to shake it up…….

Mark Harrison – Monday 14.09.09 20:25 CET